Look In A Book

  Sorry I haven't posted in a while! Here are some of the books I have been reading to catch you up!  Dilan Mehta 1. Shoe Dog Phil Knight Shoe Dog is a memoir by the creator of Nike, Phil Knight. It's a poetic biography of how Nike, the sneaker empire, was founded. Phil had the idea in business school to import Japanese running shoes to the US. Nike's first original name was Blue Ribbon, and it started in Phil's parent's basement. It was later changed to Nike, inspired from Phil's trip around the world, when he saw the temple of the goddess of victory, Nike, in Greece. The Japanese company Onitsuka was working with Phil until problems started sprouting up, and Nike left Onitsuka. This was a great book and shows how much effort Nike took to become a success. From working with his old track coach, Bill Bowerman, to develop a new, advanced sneaker design, to rebounding from numerous problems, and finding a family, Phil Knights' story is one for the ages! 2.Cave